What is our role in employer branding, ethics and values communication?

 

September 04, 2014
11:30 AM - 1:00 PM
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Omni San Antonio Hotel at the Colonnade
9821 Colonnade Blvd
San Antonio, TX 78230
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What is our role in employer branding,
ethics and values communication? 

An organization’s ethical fiber resides in its employees. Learn how to help employees promote organization’s values and ethics. We’ll discuss best practices from 26 American companies that reinforce ethics and values in the workforce.

Speaker:  Marlene S. Neill, Ph.D., APR

Marlene S NeillMarlene Neill is an assistant professor at Baylor University, teaching courses in public relations, writing for new media and advertising. She is also a member of the Central Texas Chapter and a past chair for the Southwest District. Her PRSA leadership also includes service on the Universal Accreditation Board, Nominating committee, and the Board of Ethics and Professional Standards. Her article, “PR Professionals as Organizational Conscience,” appeared in the Journal of Mass Media Ethics. Marlene has more than 15 years of professional public relations and journalism experience, including work for the City of Waco, the Waco Family YMCA, KCEN-TV.

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Tickets

$25.00 Chapter Member

$35.00 Future Chapter Member

$15.00 Fully Retired Professional / Student